WP AI Forms – Privacy Policy

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This Privacy Policy explains how WP AI Forms (“we”, “us”, “our”) collects, uses, and protects the information related to the WP AI Forms plugin (“Plugin”). By installing or using the Plugin, you agree to the practices described in this Policy.

1. Information We Collect

1.1 Website Owner Data

When you purchase, install, or activate the Plugin, we may collect:

  • Name and email address
  • Website URL
  • License key and activation details
  • Payment and billing information (processed securely by Freemius or another provider)

We do not store full credit card information.

1.2 Plugin Usage Data

To improve product quality and provide support, the Plugin may collect:

  • Plugin version
  • WordPress version
  • PHP version
  • Site URL
  • Basic error logs
  • Whether certain features are used (AI builder, submissions list, etc.)

This data is anonymous or pseudonymous and used only for product improvement and licensing.

1.3 Form Submissions (Your End-Users)

WP AI Forms allows you to collect form submissions on your website. We do not have access to this data unless you explicitly send it to us for support reasons.

Form submissions are stored:

  • In your WordPress database (if enabled)
  • Sent to your configured actions (email, webhook, etc.)

We do not process or store your users’ form submissions on our servers.

1.4 AI-Generated Content

When using the Plugin’s AI features, text that you enter (prompts, descriptions, instructions) may be sent to third-party AI providers such as OpenAI.

We do not store your prompts or generated content.

Please review OpenAI’s own privacy policy for details on how they handle request data.

2. How We Use Your Information

We use the collected information to:

  • Provide and activate your license
  • Deliver product updates
  • Offer customer support
  • Improve Plugin performance and stability
  • Communicate important product or security notices
  • Authenticate AI requests (if using our API key system)

We do not sell or share your information with third parties for marketing.

3. How You Use WP AI Forms (Website Owner Responsibility)

As the operator of the website using WP AI Forms, you are the Data Controller for your site visitors.

This means:

  • You decide what data your forms collect
  • You must inform your visitors about data handling
  • You must comply with GDPR, CCPA, or other applicable data laws
  • You are responsible for securing your website and database
  • You must configure your form actions (e.g. emails, webhooks) responsibly

WP AI Forms is simply a tool — we do not decide what data you collect.

4. Data Sharing

We only share data in the following cases:

4.1 Payment Provider (Freemius or Similar)

Required for:

  • Licensing
  • Billing
  • Fraud prevention
  • Compliance with legal obligations

4.2 AI Providers (e.g., OpenAI)

When using AI features, your entered text is sent to the AI provider to generate the requested output.

We never share:

  • Form submissions
  • Site visitor data
  • Sensitive information

unless you manually send it to our support team.

5. Data Security

We implement technical and organizational measures to protect your data.

However:

  • You are responsible for the security of your WordPress installation
  • You are responsible for protecting the personal data collected through your forms

WP AI Forms does not store data on our servers, so breach risk related to us is minimal.

6. Data Retention

We retain:

  • Licensing data for as long as your license is active
  • Support communications for internal reference
  • Error logs temporarily

Form submission data stored on your site follows your own retention rules, not ours.

You can delete stored submissions at any time via your WordPress dashboard.

7. Your Rights

Depending on your jurisdiction (e.g., GDPR), you may have the right to:

  • Access the data we store about you
  • Request correction or deletion
  • Request portability
  • Object to processing
  • Withdraw consent

To exercise rights, contact us at:
{{your support email}}

8. Children’s Privacy

WP AI Forms is not intended for websites directed at children under 13.
We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy at any time. Changes take effect when posted on our website.
Continued use of the Plugin means you accept the updated Policy.

10. Contact Information

WP AI Forms
Stockholm, Sweden
Website: https://wpaiforms.com
Support: support@wpaiforms.com